Frost & Sullivan Award Recognises ZMDI's Commitment to Developing Innovative, 'Green' Products

By Frost Sullivan, PRNE
Tuesday, December 8, 2009

LONDON, December 9 - The Frost & Sullivan '2009 European Sensors & Sensor Interfaces Green
Excellence Product Innovation Award' is presented to Zentrum Mikroelektronik
Dresden AG (ZMDI). The award recognises the company's energy-efficient sensor
interfaces, sensor signal conditioners, temperature sensors and other
application-specific integrated circuits (ASICs) that have helped customers
in the automotive, medical, industrial and consumer industries to meet the
world's growing demand for energy-efficient solutions. Ultimately, ZMDI's
energy-efficient products have been a part of realising a greener
environment, with a dedicated focus on extending battery life, saving fuel
and reducing carbon emissions.

(Logo: www.newscom.com/cgi-bin/prnh/20081117/FSLOGO)

"ZMDI's ability to design, develop and produce sensors and sensor-related
products that support green excellence through energy savings, fuel savings
and reduced carbon emissions and its responsibility and commitment to produce
new energy-efficient products by investing euro 15.0 million in R&D, despite
the current economic crisis, make the company the deserving recipient of this
award," explains Frost & Sullivan Industry Analyst V. Sankaranarayanan.

Although there are several ways of safe disposals, one of the ways of
reducing frequent battery disposals is to extend its lifetime. ZMDI's
application specific standard products (ASSPs) consume less battery power and
extend its life.

ZMDI's notable energy-efficient ASSPs are ZMD21013, ZMD31014 and TSic.
These are examples of three different ASSPs (an interface circuit, a signal
conditioner and a temperature sensor IC, respectively), but they serve a
common objective of saving battery power or extending battery lifetime
wherever they are used.

"This has a direct impact on realising a greener environment, as the
number of batteries disposed is reduced significantly," notes
Sankaranarayanan. "Lower power consumption results in extended battery life,
which ultimately results in fewer disposals. These ASSPs, therefore, have a
greater role in reducing the environmental burden rather than only in
consuming less power."

ZMDI's ASICs have also contributed significantly in reducing the impact
of climate change by saving fuel that ultimately results in reduced carbon
emissions. The company manufactures a wide variety of ASICs to help original
equipment manufacturers (OEMs) or tier-one companies to make applications,
such as power steering or heating ventilation air conditioning (HVAC)
systems, more efficient.

ZMDI's ASICs are used for electrical power steering (EPS), which has
replaced the traditional hydraulic steering system in passenger cars. The
company's contribution lies in eliminating the constantly running hydraulic
pump, simplifying the manufacturing process and reducing vehicle weight.

"This application supports greater energy efficiency, translating into
massive fuel savings," adds Sankaranarayanan. "Though fuel saving is
important for the passenger car owner, the reduced impact of climate change
in terms of reduced C02 emissions that follows from such fuel saving is much
more significant."

Other examples of application-related energy efficiencies from ZMDI
include: electronic throttle control (saves fuel by managing the engine
torque to an optimum) and pressure sensing for HVAC systems (saves
electricity by reducing the workload of the compressor).

Its current product portfolio, as well as its plans for the future,
suggests that products from ZMDI will consistently be energy efficient. On
the anvil are intelligent battery systems, oil condition/quality sensing,
power management ICs, wireless metering and energy harvesting.

The Frost & Sullivan Green Excellence Award in Product Innovation is
presented to a company that has demonstrated unique product design and
development initiatives, which is aligned with a sustainable and
environmentally conscious objective within its industry sector. This Award
signifies the company's identification of a unique and revolutionary solution
with significant environmental benefits, while presenting tremendous market
potential simultaneously. Moreover, the Award also signifies that the
company's overall business strategy is sound and poised for success.

Frost & Sullivan Best Practices Awards recognize companies in a variety
of regional and global markets for demonstrating outstanding achievement and
superior performance in areas such as leadership, technological innovation,
customer service, and strategic product development. Industry analysts
compare market participants and measure performance through in-depth
interviews, analysis, and extensive secondary research in order to identify
best practices in the industry.

About ZMDI

Founded in 1961, Zentrum Mikroelektronik Dresden AG is a leading supplier
of on-time, innovative, robust, high precision, and cost-effective analog
mixed-signal silicon solutions for energy efficiency in automotive, mobile
medical appliances, industrial automation and consumer devices. ZMDI
specializes in design and marketing of high temperature, high voltage and
ultra low power application-specific integrated circuits (ASICs) and
application-specific standard products (ASSPs). Its advanced circuit-design
expertise allows it to offer ICs with operating temperatures as high as +160
degrees C, and voltages from 0.85 V to 40 V. Headquartered in Dresden,
Germany, ZMDI has 280 employees worldwide and serves customers from the
company's offices in Dresden, Stuttgart, Munich Germany; Milano, Italy;
Paris, France; the U.S. Pocatello, ID, Melville, NY; Tokyo, Japan and Taipei,
Taiwan
. ZMDI has design centers in Dresden, Stuttgart, Germany; Varna,
Bulgaria
and Madison, Wisconsin.

    ZMDI Contact:

    Gabriele Taschler - Marcom Manager
    Phone: +49-351-8822-668
    E-Mail:gabriele.taschler@zmdi.com

About Frost & Sullivan

Frost & Sullivan, the Growth Partnership Company, enables clients to
accelerate growth and achieve best in class positions in growth, innovation
and leadership. The company's Growth Partnership Service provides the CEO and
the CEO's Growth Team with disciplined research and best practice models to
drive the generation, evaluation, and implementation of powerful growth
strategies. Frost & Sullivan leverages over 45 years of experience in
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Partnership, please visit www.frost.com.

    Frost & Sullivan Contact:
    Jasmine Malone - Promotions Coordinator
    Phone: +44-207-915-7869
    E-Mail:jasmine.malone@frost.com

Jasmine Malone, Promotions Coordinator of Frost & Sullivan, +44-207-915-7869, jasmine.malone at frost.com; or Gabriele Taschler, Marcom Manager of ZMDI, +49-351-8822-668, gabriele.taschler at zmdi.com

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