GSMA Announces Keynote Speakers for Mobile Asia Congress 2010

LONDON, July 12, 2010 - The GSMA today announced that CEOs and other senior executives from
companies including Axiata, China Mobile, China Unicom, NTT DOCOMO, Sina
Corporation and ZTE will headline the 2010 Mobile Asia Congress, which will
be held 17-18 November at the Hong Kong Convention and Exhibition Centre. The
company also released details on the Mobile Asia Congress edition of App
Planet, its award-winning developer-focused "event within an event".

"Asia is widely recognised as being on the leading edge of technology
trends, driving the momentum for mobile innovation, advancement and
adoption," commented Michael O'Hara, chief marketing officer, GSMA. "We are
thrilled to be hosting Mobile Asia Congress, one of the must-attend events
for the mobile communications industry, here in this progressive and
visionary region, and we look forward to the important perspectives and
insights this outstanding lineup of speakers will share with attendees."

    Executives who are confirmed to speak at Mobile Asia Congress include:

    - Jamal Ibrahim, Managing Director, President & Group CEO, Axiata

    - Wang Jianzhou, Chairman & Chief Executive Officer, China Mobile

    - Lu Yimin, President, China Unicom

    - Ryuji Yamada, President & Chief Executive Officer, NTT DOCOMO

    - Charles Chao, President & Chief Executive Officer, SINA Corporation

    - Shi Lirong, President, ZTE

In addition to the Mobile Asia Congress keynote programme, the conference
will feature breakout sessions exploring a range of topics such as
applications, advertising, consumer electronics, devices, embedded mobile,
media & entertainment, mHealth, mobile broadband and mobile money. Alongside
the thought leadership conference, Mobile Asia Congress will also include an
exhibition showcasing mobile technologies and solutions from industry leaders
such as Alcatel-Lucent, Huawei, Marvell, NEC, Roamware, Vodafone and ZTE,
among others.

Introducing App Planet at Mobile Asia Congress

Building on the success of App Planet at Mobile World Congress 2010, the
GSMA is introducing the developer-focused programme at Mobile Asia Congress.
Designed to bring together the many critical elements of the broad mobile
application ecosystem together in one location, App Planet at Mobile Asia
Congress will feature:

    - App Zone Exhibition, a dedicated area within the Mobile Asia Congress
    exhibition that will focus on the latest technology from the fast-moving
    apps industry;

    - App Developer Conferences (ADCs), produced and developed by App Planet
    ADC partners, focusing specifically on the most influential mobile
    platforms in the market;

    - App Planet Forum, a dedicated, day-long track of thought-provoking
    presentations and panel sessions on industry trends in mobile
    applications; and

    - App Networking Lounge, where networking and business development will
    help to further define the future of this exciting mobile segment.

For more information on App Planet, please visit
www.mobileasiacongress.com/appplanet.

China Mobile is the Platinum Sponsor for Mobile Asia Congress. For more
information on Mobile Asia Congress 2010, including details on how to attend,
exhibit or sponsor, please visit www.mobileasiacongress.com.

About the GSMA

The GSMA represents the interests of the worldwide mobile communications
industry. Spanning 219 countries, the GSMA unites nearly 800 of the world's
mobile operators, as well as more than 200 companies in the broader mobile
ecosystem, including handset makers, software companies, equipment providers,
Internet companies, and media and entertainment organisations. The GSMA is
focused on innovating, incubating and creating new opportunities for its
membership, all with the end goal of driving the growth of the mobile
communications industry.

For more information, please visit Mobile World Live, the new online
portal for the mobile communications industry, at
www.mobileworldlive.com or the GSMA corporate website at
www.gsmworld.com.

Press contacts: Daniel Lowther: +44-7747-636-687, press at gsm.org