KPN Spain Launches Customer Experience Management With Redknee

KPN Spain Experiences Increased Customer Satisfaction and Immediate ROI With Redknee's Smart Solution for IVR'S

TORONTO, October 19, 2010 - Redknee (TSX:RKN), a leading provider of business-critical billing and
charging software and solutions for communications service providers, is
pleased to announce the successful launch of its customer experience
management solution with KPN Spain. Following the launch of Redknee's
intelligent application development tool for Interactive Voice Response
solutions, Spain's largest MVNO has experienced an immediate return on its
investment due to the reduced volume of calls to its customer support center
and has improved the subscriber experience for its customers. KPN Spain is
part of the KPN group, which serves more than 42 million customers combined.

KPN Spain selected Redknee's customer experience management tool as its
self-care front office service to deliver an improved user experience to its
customers. The new generation of application and development tools for IVRs
is bringing service providers greater agility, flexibility, usability and
quality through automated customer care. According to Analysys Mason the
current growth of customer interaction demand will make it the second-largest
sub-segment of customer care by 2012, after CRM. A new concept of
self-service IVR customer-oriented service Redknee enables operators to
customize their IVR service according to the customer profile that is
developed from customer's account history. The integrated platform's
predictive menu delivers a personalized service by offering the customer
options to the frequently asked queries and proactively offering customer
information on their account's customer care activity, such as open cases or
purchase order details. As a dynamic service, Redknee is continuously tuning
the speech recognition tools to ensure a high quality user experience and a
quick return of investment.

Fernando Reymundo, KPN Spain's CEO commented:

"We are very pleased with the results we have already achieved through
our implementation of Redknee's customer care solution. We have seen an
immediate positive impact on our customer care facility for our customers and
how it is enabling us to deliver on our core value of providing simplicity,
trust and a personalized service to our customers."

Lucas Skoczkowski, Redknee's CEO commented:

"As new services and devices are becoming available at increased pace,
the customer care's ability to effectively support these services comes under
the spotlight. The successful launch of Redknee's customer care IVR
automation solution at KPN reiterates how Redknee empowers customers and the
customer care agent to resolve issues quickly and cost effectively, resulting
in improved customer satisfaction and increase operator profits. At Redknee,
we continue to invest in real-time billing & customer care solutions to
support the growth of mobile and broadband data and content for wireless and
non-wireless subscribers around the world."

Part of Redknee's customer care portfolio, Redknee's intelligent
application development platform for Interactive Voice Response systems
enables communication service providers to automate its customer care,
improve the customer experience and reduce support costs. Based on VoiceXML,
the platform agnostic solution enables service providers to analyze its
business processes in order to identify and categorize the most frequently
asked customer queries that a provider's customer call center receives.
Taking this information, Redknee's intuitive application enables service
providers to advance their IVR with real-time automated, personalized and
predictive services for self-care, invoicing and ticketing. It is estimated
that up to 80 per cent of an operator's front office can be processed
effectively through Redknee's IVR application development tool, resulting in
significant cost reductions of the customer care facility and more satisfied
customers due to a faster query to resolution rate and access to a more
highly skilled customer care facility that can solve more complex issues.
Redknee supports Cisco, Avaya, HP, Genesys, Nuance and Loquendo.

For more information about Redknee and their solutions, please go to
www.redknee.com.

About Redknee:

Redknee is a leading global provider of innovative communication software
products, solutions and services. Redknee's award-winning solutions enable
operators to monetize the value of each subscriber transaction while
personalizing the subscriber experience to meet mainstream, niche and
individual market segment requirements. Redknee's revenue generating
solutions provide advanced converged billing, rating, charging and policy for
voice, messaging and new generation data services to over 90 network
operators in over 50 countries. Established in 1999, Redknee Solutions Inc.
(TSX: RKN) is the parent of the wholly-owned operating subsidiary Redknee
Inc. and its various subsidiaries. References to Redknee refer to the
combined operations of those entities. For more information, visit
www.redknee.com.

    For further information:

    Redknee Solutions:
    Humera Malik, Director of Global Marketing,
    +1-905-625-2102,
    humera.malik@redknee.com ;

    Redknee Solutions:
    David Charron, Chief Financial Officer,
    +1-905-625-2943;

    Investor Relations:
    Investor_relations@redknee.com .

For further information: Redknee Solutions: Humera Malik, Director of Global Marketing, +1-905-625-2102, humera.malik at redknee.com ; Redknee Solutions: David Charron, Chief Financial Officer, +1-905-625-2943; Investor Relations: Investor_relations at redknee.com .