NetQin Introduces Mobile Security Cloud Model at Wireless Security Symposium

By Netqin Mobile Inc., PRNE
Monday, August 30, 2010

SEOUL, South Korea, August 31, 2010 - The first mobile security cloud model was introduced by Dr. Lin Yu, CEO
of NetQin Mobile Inc., today at the Wireless Security Symposium held in
Seoul, South Korea. The mobile security cloud model is composed of three
parts, (1) a cloud security platform — knowledge repositories including
mobile viruses repositories, spam message repositories, phishing site
repositories, (2) high-efficient engines in the "mobile terminal" (e.g.,
virus scanning engine, intelligent spam-identification engine) etc, as well
as (3) a cloud security center that processes all the analysis work at the
backend and then distributes to the cloud security client, e.g. mobile
terminals. The mobile security cloud model gives service providers a scalable
ability to solve new emerging mobile security issues, according to Dr. Lin
Yu
.

    (Logo: photos.prnewswire.com/prnh/20100215/CNM002LOGO )
    (Logo: www.newscom.com/cgi-bin/prnh/20100215/CNM002LOGO )

Mobile security cloud refers to collecting large amounts of virus
samples, malware, malicious websites, etc. to form a mobile security
knowledge repository, and handling security threats through an efficient
virus scanning engine and a spam message filtering engine based on the mobile
security knowledge repository. With the contribution of millions of users
around the globe, NetQin's Mobile Security Center has the most comprehensive
Mobile Security Policy Database. In NetQin's mobile security cloud model, the
user becomes a part of mobile security cloud — each time the users access
NetQin's services, they can contribute new security knowledge to NetQin's
mobile security cloud by reporting virus samples, malicious URLs and rating
other applications. Thus, the more users, the more powerful the mobile
security cloud platform is.

"As mobile phones become the information centre connecting people with
the world, mobile security is becoming a fundamental service for mobile life.
Users will require more timely and proactive protection to their mobile
devices. The user-centered design of NetQin's mobile security cloud platform
allows NetQin to collect the large quantity of mobile virus samples and spam
message samples, process them via the cloud-server and then update to the
latest policy database for the users, thus providing a timely and efficient
security protection for the users," says Dr. Lin Yu.

As an innovator in mobile security services, NetQin heavily invested in
R&D, which has brought the company approximately 30 patented and
patent-pending technologies with intellectual property rights, helping the
company gain a leading edge in the mobile security market and deliver the
technology advancements crucial to improving mobile security. The following
are examples of how the company addresses the spamming and mobile virus
threats with its patented technologies.

Unlike anti-spam filters based on blacklists and keywords, THE
INTELLIGENT SEMANTICANALYSIS ANTI-SPAM FILTER ENGINE can analyze the
semantics of the text message and identify the spam messages intelligently
and automatically with an amazing accuracy while the patented VIRUS TRAIT
LAYERED MAPPING SCAN ENGINE, which is optimized to be adaptive to the limited
hardware resources of the handsets, features for pin-point accuracy, low
power consumption and no impact to normal operations of the mobile phone when
scanning.

NetQin is now the largest mobile security service provider in the largest
mobile market with 64.8% of the Chinese mobile security market (2010 H1
Whitepaper on China Mobile Security Market by Frost & Sullivan). The company
is committed to delivering proven mobile security solutions based on the
cloud-computing model, including anti-virus, anti-malware, anti-spam, privacy
protection, data backup and recovery, as well as data management, to protect
mobile users against mobile security threats which will result in financial
loss and privacy compromise.

For more information, please visit www.netqin.com .

Linda Liu of NetQin Mobile Inc., +86-10-8565-5555, liuyan at netqin.com

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