Thomas Pink to Sponsor Leading Rider and Trainer Awards at The Open and The Festival

By Prne, Gaea News Network
Sunday, November 8, 2009

LONDON -

- With Photo

Cheltenham Racecourse today announced that leading international luxury shirt brand Thomas Pink is to sponsor the prestigious awards for the top jockey and trainer at both The Open in November and The Festival in March. The Thomas Pink Leading Rider Award and Thomas Pink Leading Trainer Award will be presented at both of Cheltenham’s biggest meetings to the jockey and trainer who win the most races, with the number of second, third and fourth places being taken into account if necessary.

At both The Open and The Festival, racegoers and television viewers alike will be able to spot the jockey who is leading the standings at any stage, as they will be wearing a pink armband during any races in which they take part.

The Festival Awards have been an integral part of Cheltenham for many years, but the introduction of two prestigious awards to the Open from 13-15th November underlines the growing appeal of these three days, with 18 highly competitive races, headlined by the GBP150,000 Paddy Power Gold Cup. The Awards will give added profile to Cheltenham’s most successful trainers and riders and provide Thomas Pink with a retail presence at the meetings to showcase their goods.

Cheltenham’s Director of Sponsorship Peter McNeile said: “We are delighted to be welcoming Thomas Pink back to sponsorship at Cheltenham. From 2000 to 2002 Thomas Pink sponsored The Thomas Pink Gold Cup at Cheltenham. Its products are an excellent fit with a significant proportion of our customers and The Thomas Pink Leading Rider and Trainer awards will add further lustre to those two most eagerly contested prizes at both of our major meetings.”

Jonathan Heilbron, President & CEO of Thomas Pink, welcomed the deal. “The Cheltenham arena provides the stage for the best talent and competition in the world of jump racing. We are thrilled to be involved with the sport of the horse, so important in the heritage of our brand, and to support the talented individuals who strive with such intensity and commitment for success”.

Notes to Editors:

- Thomas Pink is the leading international luxury shirt brand, specialising in the design and production of quality shirts and associated accessories for men and women. - Thomas Pink is part of LVMH, the world’s leading luxury goods conglomerate. - Inspired by the eighteenth century heritage of Jermyn Street, Thomas Pink has successfully revived, restored and reinterpreted the quality British shirt making tradition. - The brand’s flagship store is located on London’s Jermyn Street, befitting its position within London’s sartorial elite, and has 34 stores and concessions nationwide. The company has more than 80 boutiques and concessions worldwide, operating in countries including the UK, US, France, China, Mexico, Hong Kong, Dubai, Singapore and Malaysia.

A picture accompanying this release is available through the PA Photowire. It can be downloaded from www.pa-mediapoint.press.net or viewed at www.mediapoint.press.net or www.prnewswire.co.uk.

LONDON, November 9 /PRNewswire/ –

Source: Thomas Pink

For further information on Thomas Pink please contact Karin Silverstein, Senior PR Manager at Thomas Pink on +44(0)20-7498-4148 or at karins at thomaspink.com or Denise Higgins, PR & Marketing Co-ordinator on +44(0)20-7498-4155 or at deniseh at thomaspink.com

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