How do you Transport 5,500 kgs up 2,717 ft at 18 Meters per Second?

DUBAI, UAE, January 25, 2011 - This is a question for the elevator engineers at the Burj Khalifa, Dubai,
UAE. Here are a few interesting facts they have told us about the elevators
in the world's tallest building:

    - The Burj Khalifa's elevators have the world's longest travel distance
      from lowest to highest stop

    - It is the first mega-rise to have elevators with specially programmed,
      permit-controlled evacuation procedures

    - At 5,500 kg capacity, the firemen/service elevator is the world's
      tallest service elevator

    - 54 lifts have been installed in the tower

    - The double deck cabin elevators are the fastest in the world

    - The speed of the cabin is 18 m/sec (40 mph)

If you think these facts are impressive, hold your breath for the
development of the Mile-High Tower, a skyscraper proposed for construction in
Jeddah, Saudi Arabia. At one mile tall, it will be the tallest building ever
built to date.

Significant investment in the built environment has propelled the Kingdom
to regional pole position in terms of project spend. Investment in
sustainable smart buildings is predicted to hit US$39bn over eight years,
while long-term government strategic development plans demand adherence to
sustainable building construction and performance codes. The core and its
vertical transportation system are a tall building's fundamental element, and
the most costly to change after construction.

With this in mind the need for a dedicated vertical transportation
conference in Saudi Arabia has never been greater.

Dr. Andy Davids, Director at Hyder Consulting Middle East, will review
the elevator market's progression to date in the Middle East and discuss the
journey still to come at IQPC's Vertical Transportation Saudi Arabia event,
taking place from the 28 February - 1 March 2011 at the J W Marriot in
Riyadh, Saudi Arabia.

Dr. Davids will discuss the challenges in the design and construction of
the elevator systems in several of the world's tallest buildings, including,
Emirates Towers and the Burj Khalifa. He will also review innovative vertical
transportation technologies adopted for the super-tall CMA Tower, King
Abdullah Financial District (KAFD), and explain the vertical transportation
requirements for next generation super-tall buildings planned for the Middle
East and China.

At IQPC's Vertical Transportation Middle East Summit, taking place on 28
February - 01 March 2011 at J W Marriot, Riyadh, KSA is where experts will
discuss the latest vertical transportation technologies, methodologies,
engineering solutions and working practices to maximise ROI and effectively
deliver sustainable projects within budget. The summit will provide an
exclusive opportunity to network and cement business partnerships with master
planners, developers and contractors.

For more information, visit www.verticaltransportsaudi.com

About IQPC: IQPC provides business executives around the world with
tailored practical conferences, large scale events, topical seminars and
in-house training programmes, keeping them up-to-date with industry trends,
technological developments and the regulatory landscape. IQPC produces more
than 1,700 events annually around the world, and continues to grow. Founded
in 1973, IQPC now has offices in major cities across six continents
including: Bengaluru, Berlin, Dubai, London, New York, Sao Paulo, Singapore,
Sydney, and Toronto. IQPC leverages a global research base of best practices
to produce an unrivalled portfolio of conferences.

    For more information, please contact
    Eileen Grace Espelita
    Marketing Manager
    IQPC Middle East
    +971-4-364-2975
    enquiry@iqpc.ae

Eileen Grace Espelita, Marketing Manager, IQPC Middle East, +971-4-364-2975, enquiry at iqpc.ae